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context & challenge

For its always-on subscription campaigns across Belgium, the Netherlands, and Luxembourg, Disney+ needed to bring creative freshness to its digital media. The challenge was to produce engaging content while strictly adhering to the brand’s guidelines.

Objective & upcut approach

Our mission was to develop new high-performing creatives to drive subscriptions. By repurposing Disney+ assets and leveraging iconic series lines, we created exclusive, platform-optimized micro-videos tailored to YouTube, Meta, and TikTok, combining strong brand consistency with renewed creative impact.

RESULTS.

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LEAVE OLD AGENCIES IN THE 2000s. TRY UpCUT.